Showing posts with label marketing. Show all posts
Showing posts with label marketing. Show all posts

Saturday, 31 January 2009

Hollie-Anne Brooks dresses for a confusing but calm day.

I'm joyous at the fact that I have not ventured outside my home today and opted for the calm of an afternoon bubble bath, a brilliant novel and pesto. Normally I'm seen as a blur within the greed of modern weekend consumerism and I'm a typical buyer who shops for the pleasure whether in need of anything or not. But this weekend (well, this Saturday) I have felt the need to stay home and clean, wish away the hours by talking to my mother, socialise with family members, do some painting, sub edit some articles and think about prominent clothing brands and their marketing tactics. Good stuff!

I shall most probably spend tomorrow back in that consumerism blur with the occasional tense moment as my football team play their closest rivals in one of the biggest games in British football. There's something to be said about opting to divulge in home life: I used to get rather low when I found myself home all weekend due to not making plans or feeling ill but now I really enjoy it. I enjoy the thrill of using up a whole pint of skimmed milk during the day from unstoppable cups of tea or lighting candles in the front room and relaxing as their mango haze soaks my senses. Very pretty afternoon.

But my evening was tinged with a worry about my father. I'm not a girl to bite my tongue, especially when it comes to this man. When he called me later this evening I found it hard not to feel exasperated at his current plans which will end in tears from all. Why does he wish upon himself such a complicated love life and why does he need one so much? My father is ten years older than my darling boyfriend but acts like a teenager. MYB and I have pretty much always managed to keep things low-key despite an eighteen year age gap, busy lives, my illness and a slight hiccup in between. So why can't my father keep things simple with any woman he dates? Why can't he accept he does things to himself and face the consequences? Why am I so wrong when I gently inform him the beauty he was with this time last year was actually too good for him? He's admitted it himself before. I never mention my relationship with MYB to my father so why does he insist on informing me of every heartbeat and affair in his? I care not for another turn around in my life. No, not again.

Shall we discuss the outfit? I think so. This outfit is half similar to what I wore today, actually. I love maxi dresses but at nearly six foot I can get away with them and not have to wear heels. I love a plain maxi dress (seemingly, I wore a black one today) that I can jazz up with accessories. This blue number is from Forever21 and I've added a belt from ASOS. I've matched the colouring of the belt with a gorgeous Mulberry classic and used bronze/gold necklaces by Kenneth Jay Lane and Forever21. I'd tie my hair back in a simple side bun and add this sweet bow hair tie from Monsoon. Deep pinks are introduced with some wonderful Yves Saint Laurent flats and a flower ring by Kara Ross which is also seen here in an off-peach colour. Finally, for true casual chic, pile on the bangles like these from Topshop. And I'm calm once more...


He's annoyed my calm day.
He's annoyed my calm day. - by hollieanne on Polyvore.com

Thursday, 1 January 2009

Hollie-Anne Brooks dresses for the new year.

Happy New Year! What are your plans for 2009? I'm sure we've all made resolutions, most of them ones we make and break each year, and promised ourselves a better year than the last but I really do think I'll stick to mine. I've been meaning to make a few life changes for a while, mainly involving the size of my hips, so now appears like the perfect time. With Christmas and New Year food and drink pretty much out of the window, I'll be replacing my large glass of wine on an evening for a small one once a week and my chocolate breaks during Monday evening lectures will soon turn into fruit breaks- small changes but they'll do.

Apart from the weight issue, I have the follow plans/resolutions:

1) Go for a mini-break with MYB outside the UK: this is a major one for me (and MYB, of course) as we're both long overdue a holiday. Sadly, we need to straighten things out a little to make sure everyone is fine with us jetting off but that should be sorted by the end of the month and we can then look forward to a little European boutique hotel break. Fun times!

2) Read more: I adore reading, especially media/fashion/marketing/self-help books and need to set time aside each evening to do an hour or so of it. Rather than browsing Facebook for half an hour, I need to pick up that marketing book and learn, learn, learn!

3) Cut down phone calls to the BBF: 5 times a day isn't good for my finances and I could be reading and the like during that time. Shall aim to make it only twice a day from now on!

4) Take more photographs: now that I have my beloved new camera, it shouldn't be a problem. And I've started a Project 365 on Flickr!

5) Make sure my nails are always painted nicely: I currently have a weird grey and pink polka dot thing going on but at least they look perfect. No more chipped nails!

It looks a lot but they're small life changes I've already began to make and look forward to the affect.

I spent today at a hospital appointment and then came home to spend a while cuddling the guinea pigs and taking photos of them: New Year's Day is always dull, right? Therefore, the outfit I've picked for today is casual and will do perfectly for meeting Your Boy for a pub lunch. The Topshop tee is a perfect way to start the year as I aim to be Wonder Woman all year through! The wide leg trousers, a definite staple in any wardrobe, are by Luella Ike and the earrings are, again, Topshop. Keeping with two main colours, I've gone for blue heels from Forever21 and this beauty by ChloƩ. Red is represented by a Miss Selfridge beret and some pretty gloves by Mulberry. Hope you keep your resolutions!


01/01/2009. by hollieanne

Monday, 8 December 2008

Hollie-Anne Brooks dresses for Diet Coke.

Mid-afternoon on a Monday symbolises Starbucks and some sort of fashion marketing book. Like clockwork, I'll take the bus to town and then pop into Fenwicks for a glossy magazine to occupy me at some point within the following 24 hours. I then skip off to Starbucks, usually chatting to my best friend on the phone as I go, and make my order. I sit down on one of the comfortable sofas, always facing outwards as to people watch, and reading whichever enchanting book I've opted for.

But this week was different. The situation was the same but it didn't taste as sweet. I was probably too ill to attend my lecture tonight, I was emotional and exhausted and I've barely eaten all weekend. Against the advice of MYB, I got ready and went along to my class. But my ritual Starbucks probably proved I was still ill. I sat back and my coffee tasted vile. It wasn't the coffee but the weird illness spawned taste in my mouth and I just couldn't relaxed.

I managed to mumble my way through tonight, breaking off for a chat with MYB. It went fine, nothing spectacular, but I became distressed at my huge lack of energy and severe lack of appetite.

Having returned home tonight I did find my taste buds had arrived back but for only one thing. I'm currently sipping on a glass of Diet Coke and it actually tastes wonderful. Apart from coffee, it's the only thing I've consumed since Friday night and, although not the most nutritious of things, I plan on drinking glasses and glasses until it's time for bed. Clearly a trip to the bathroom is going to be needed but I'm chuffed I can finally taste something other than vomit!

As I'm needed lots of energy today, I've gone for bright colours and have started with this Tory Burch long sleeved yellow cardigan. Underneath I've selected an amazing All Saints t-shirt which is heading right to the top of my Christmas list and I've paired it with some pretty skinny off-white jeans by McQ. Accessories are kept simple with some Gap silver flats and Chanel earrings and silver chain bag. I'm sure this outfit, and the Diet Coke, would keep me energised!


Diet Coke. by hollieanne

Wednesday, 15 October 2008

Hollie-Anne Brooks dresses for reading fashion marketing books in Starbucks.

Considering I didn't go to bed until 2:30am and woke 3 hours later, the day flew by with not a yawn in sight (well, maybe one whilst in the library). A quick lecture with my philosophy teacher, a tutorial class which was spent talking fashion with the lovely Samuel and then a five minute meeting to discuss my media essay (I'm onto a good one!).

I indulged in a Starbucks white mocha and caramelised onion and cheese bread. If you could not tell me the calorie intake, I'd be chuffed, thaaaaaaaaaaanks! Whilst I sat sipping on coffee and with a whipped cream moustache, I opened up my current favourite fashion marketing book and fell in love like I've never known. Ahh, reading about Coco Chanel's insults to Poiret made me geekily giggle and proud to be a feisty woman.

There are very few things that I enjoy more than learning about marketing and promotion within fashion. See, I knew I'd find my place in the fashion world and the numbers world (sort of).

When you brothers are annoying you/your appointments keep getting cancelled/your bloke finds you just a wee bit too much/Hollyoaks is reducing you to tears every night this week, try and pick up something about fashion branding- trust me, it'll work!

Dressing For is geeking it up today! The fashion and book lover within you is released all in one. The Luella floral blouse is the key piece of the outfit- buy a few sizes up and wear it over sized and baggy. I've then used some fab skinny Topshop trousers and I worship the lucky ladies who own these Jonathan Kelsey for Luella shoe-boots. Throw on some typical geek glasses, a Forever21 bobble hat and some Primark accessories. Am I a geek? Yes, Sir!


Fashion marketing chic. by hollieanne